academic writing

Why do academics carefully choose useless titles for articles and chapters?

Reasons behind why academic papers are named and four solutions

To ensure your papers get the best possible exposure @PJDunleavy at the London School of Economics confronts the common pitfalls in naming your work and goes on to suggest four approaches to consider when naming your work.

1. Think from the reader’s perspective about what words they may use to find your research.

2. Be consistent in your title, abstract and sub-headings, and link, mesh or nest concepts and vocabulary

3. Consider using a full narrative title, one that makes completely clear what your argument, conclusions or findings are

4.  An alternative to the above is to provide some narrative cues in your title, some helpful hints or signs for readers about the conclusions you have reached or the line of argument you are making

Click here for the full blog post.

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Diana Hayes

Diana Hayes

A key part of the team, Diana is achievement-oriented, forward-thinking and strategic in creating a high-yielding network of interested academics, universities and related associations. Her research and content have created genuine engagement amongst both candidates and employers resulting in a network of 250,000 academics. Diana’s experience is in sales, marketing, event management and business development.

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